Archive for the ‘You Tube’ Category

Thanks and Giving All Week on The Today Show

Posted by ruckusholly on November 21st, 2011

Today Marlo Thomas appreared on NBC’s TODAY Show to ask the public to help save the lives of children stricken with cancer and other deadly diseases.  Watch the clip here:

 

Visit msnbc.com for breaking news, world news, and news about the economy

Thomas, the national outreach director of St. Jude Children’s Research Hospital, is appearing on the top-rated morning show to raise awareness of the St. Jude mission of finding cures and saving children during the hospital’s annual Thanks and Giving campaign.

Thanks and Giving is a holiday campaign that unites shoppers, celebrities and national corporate partners to help find cures and save children.   We are thrilled to be joining forces with St. Jude this holiday season  to “give thanks for the healthy kids in your life, and give to those who are not.”

Between now and December 31, we will donate 100% ($1.39) of the net proceeds of our classic Read-Play-and-Record Along Rabbit Ears interactive storybooks to the St. Jude cause. Buying an app will give you, the consumer, a dual purpose. For example, when you pick up a copy of The Velveteen Rabbit told by Meryl Streep, not only will you be providing quality story-telling to your child, but you will also be supporting the lifesaving work of finding cures and saving children with deadly diseases. Plus, for a limited time, all of our Rabbit Ears apps will be priced at $1.99.  Not only are our apps on sale, but you can feel good about making a donation to this important charity, knowing that $1.39 of each download goes to help save a child’s life.

The apps that are on sale include: Pecos Bill told by Robin Williams, The Velveteen Rabbit  and The Night Before Christmas told by Meryl Streep, John Henry told by Denzel Washington, Tom Thumb told by John Cleese, Goldilockstold by Meg RyanJohnny Appleseed told by Garrison Keillor, The Steadfast Tin Soldier told by Jeremy Irons andThree Little Bears told by Holly Hunter.  In addition we are releasing two NEW stories during this time period, as well, both launching today: Thumbelina told by Kelly McGillis and Paul Bunyan told by Jonathan Winters.

We are so honored to be amongst a prestigious group of partners teaming up with St. Jude during this fabulous, important campaign (check out the list here), and we hope that you head to  iTunes today to purchase our interactive storybooks.  To learn more about the St. Jude Thanks and Giving campaign or to make a donation, go here.

We’ll have more big news tomorrow about this partnership, so stay tuned.

 

The App Divide Twitter Party Wrap Up

Posted by ruckusholly on November 18th, 2011

child with ipad

Last night we gathered with our followers on Twitter to talk about “The App Divide: Screen Time and Our Kids.”  Like many of you, we read the NY Times piece on this topic, amongst many others, titled “Screen Time Higher Than Ever for Children Study Finds”.  It talked about the results of a study conducted by Common Sense Media that came up with new findings regarding children and their use of screen time.

The report found that:

- Children under 8 are spending more time than ever in front of screens

- There is an emerging “app gap” in which affluent children are likely to use mobile educational games while those in low-income families are the most likely to have televisions in their bedrooms.

- Almost half the families with incomes above $75,000 had downloaded apps specifically for their young children, compared with one in eight of the families earning less than $30,000.

- Half of children in the study under 8 had access to a mobile device like a smartphone, a video iPod, or an iPad or other tablet.

- The report found that despite more than a decade of warnings from the American Academy of Pediatrics that screen time offers no benefits for children under 2.

As a digital media company, we find the whole report fascinating and we wanted to talk about it.  So, we gathered our friends, @momtodaniellethechattymomma,@davidbfox and @huppiemama to help guide the discussion.

Here are some of the things people had to say about the topic:

 

About the amount of time kids are spending with screen time:

IrishRed02: my children spend about 1 hour in front of a screen a day and maybe 30mins in front of a diff screen like ipad or iphone

iPad_storytime: I believe that all screens are not created equal & some screen time is more ‘nutritious’ 4 kids than others

lmmccollister: We limit time, they need to spend time playing outside also. We think we raise very rounded children!!

momtodanielle:  My daughter enjoys playing with my iPad.She is in first grade,learning how to read. I choose educational apps.

Alex_Marichal: I don’t think strictly limiting screen time helps; just places more value on it; should be an understanding of moderation.

 

About the App Gap:

HC_Lawrence: The pricing is not the problem it’s access to the tablets. But perhaps libraries can fill that gap inhouse.

RuthSpiro: Library funding is being cut way back, many can’t even buy new books.

reneereads: its a little like when computers first came into our homes, great digital divide then too.

Michael_Parsons: I think it has to do with surroundings and possibilities honestly I’m sure is comparable 2 other educational means.

lynleystace: I used to think I’d never let my kid have a TV in her room, but can watch TV on mobile devices, so harder to stop it now.

libraryvoice: We worried abt kids spending too much time consuming junk on TV. Then came Sesame Street. It’s all how you use the tool.

iPad_storytime: I predict that in the long-term, access to tablets will bring digital books to kids who aren’t reading at all now.

 

On calling the IOS device a babysitter:

lynleystace: I think the word ‘babysitting’ when used in regards to technology can have unfortunate connotations.

beeacutie2: So true and it has helped me on the airplane, but that was all, I could not let him just stare at it all day!

TheChattyMomma: The honest answer is everyone who has kids playing w/smartphones uses them as babysitters. Yeah, I said it!

HuppieMama: Children want to be little mommies & daddies. They observe closely and imitate.

HC_Lawrence: It’s not a babysitter no more than a book is one unless it’s mindless. Lot of good educational apps and books available.

 

On what age is appropriate to buy IOS devices for children:

lynleystace: My daughter was 2 when she started using an iPad. TBH, she doesn’t like it all that much.

mistisikes: My 3 yr old uses a computer– usually learning games, websites like Starfall.

HuppieMama: I was actually surprised to see that the new kids tablets are ages 4+. Seem appropriate for 2+.

mistisikes: Kids have no fear with technology… It has always been part of their world.

momtodanielle: Am I the only one that feels that today’s technology is mind blowing?

On the benefits of iPads to children:

petritiasylves: creativity and imagination.

mellanhead: educational, there are alot of apps to help with counting, math and such.

TheChattyMomma: Kids hand eye coordination, comprehension, language skills, and thinking skills are improved w/apps!

lynleystace: It’s hard to know the exact benefits of apps, though I suspect there are many. We need more formal studies.

CuteMonsterDad: An intuitive interface which allows easy navigation and motor skill development.

 

On whether people use the library to check out apps:

libraryvoice: I think that’s a real opportunity for public libraries to play a role.

HuppieMama: Instead of learning to read at the library, they are learning to read thru computers, iPads, smart phones.

IrishRed02: that would be great if libraries would start renting or allowing use of tablets.

RuthSpiro: Library funding is being cut way back, many can’t even buy new books.

 

Stay tuned to news about our next Twitter party scheduled for December 6th with our friends at St. Jude about raising an altruistic child. 

 

 

 

 

Calling All Bronies! My Little Pony Tee Shirt Giveaway

Posted by ruckusholly on November 3rd, 2011

Bronies shirtTo continue our celebration of the launch of My Little Pony: Twilight Sparkle, Teacher for a Day, we have two official Bronies tee-shirts to give away.  We have a ”Friendship Is Magic” tee-shirt with a shout to Bronies – it’s a size medium and is tight-fitting.  We also have the tee-shirt pictured on the left of this post in a size medium that is more loosely fitted and reads “This Shirt Just Got 20 Percent Cooler”.

To enter, comment in the comment section below, Friend us on Facebook  and let us know which shirt you want. Open to everyone everywhere, who enter by Thursday, November 10th at 11:59 AM EST.  Winners will have 24 hours to claim their prize, or we will have to offer it to the runner-up.  There will be two winners, one for each shirt.

BONUS ENTRIES: Earn a bonus entry for each of the following that you do or have done. Leave a separate comment for each-

  • Subscribe to Ruckus Media Group feed in a reader or by email, leave a comment telling us which way you subscribed.
  • Stumble the post, submit to Digg, delicious, Mixx, Reddit, Propellor, or other social bookmarking sites. Leave the URL in your comment.
  • Blog about the giveaway with a link back to this post. Leave a comment with the URL.
  • Follow The Ruckus Media on Twitter  and tweet this link: Win a Bronies Tee-Shirt from @RuckusMedia http://bit.ly/vJm4xc #giveaway

Good luck and happy entering!