Posts Tagged ‘iPhones’

Blog Speak: Embracing the Digital Age

Posted by ruckusholly on March 29th, 2012

Many of us know that our kids are being raised in a digital society, and more and more, you may find yourself bringing technology into your home.  Whether it’s the iPad, iPhone, iTouch, Android or other device, inevitably our children are finding their way and are becoming true digital natives.  Not only is it in the home, but technology is slowly making its way into our schools and our system is changing rapidly.

We rallied up some of our favorite bloggers to tell us how they feel about the digital tide entering our children’s education systems.   We asked them if they’ve witnessed the change yet at home or have seen an impact in their learning experience.  Lastly, we were curious how they, themselves, feel about the changes.  Most are enthusiastic, some are cautious.  Read on.

 

Mommy NiriGone are the days when I used to fact check everything in my encyclopedia, but that does not mean that we are not on top of our game these days. The immediate response the internet brings us, means knowledge is but a click, swipe and tap away. The other day I chastised my kids for not sitting straight while eating their breakfast, telling them about how important it is for allowing food to head to the digestive systems easily. This piqued their interest and my 6 year old asked if we could Google “digestive system” so she could see some pictures of it on the iPad. Then my 4 year old asked if we could get a video on YouTube to see how food goes down the digestive system. Needless to say, I happily complied and I can assure you those visuals digested well as I have had to make very few reminders about sitting properly while eating these days. 

Niri Jaganath, MommyNiri.com

 

Love That MaxA couple years ago, Max was one of the first kids in his school to get an iPad. His speech therapist was trialing a new speech communication app, the Proloquo2Go, and she thought Max would be into it because he is psyched about all things tech. From the very first second Max used it to tell me he loved the color purple, I knew it was going to be a game changer. And it has been. Max has cerebral palsy, and speech is a major challenge for him. Although I understand the words he’s speaking, many people can’t. The speech app says the words for him. At school and at home, he’s been using it for everything from learning math to reading. It’s opened up his world—but it’s also let his teachers, family and friends into it, too. That is, when his sister’s not swiping it to play Angry Birds.

Ellen Siedman, LoveThatMax.com

 


Nerd FamilyThe digital experience is a huge enhancement to the learning environment of my home. As a homeschooler, I leverage the digital world to help my children get a more solid footing in the pen and paper world. A great example has happened just this month.

My two oldest children finished their math books and the next step is pre-algebra. I found 3 assessment tests online to help me make sure they didn’t have any holes before moving on and of course they did;). Both of them faltered when it came to percentages (as did I at their age). Utilizing the digital world I found free worksheets that I have printed off and they work with pencil and paper. I have also found online games that give percentages a fun slant. I have even found great youtube videos that illustrate the process in ways I would have never thought of! 

The digital experience isn’t something to be feared but embraced! It can not only help to teach but do it in a fun and successful way! At least it does in my Nerd Family!

Jacqueline Cromwell, NerdFamilyThings.com

 

At home, we keep our kids away from computers and iToys as much as possible.  At their preschool, they are taught Spanish by aKristin Wald native speaker who also uses some apps on an iPad to enhance their learning.  It’s not a crutch so much as a tool, so I’m comfortable with its use.  And because they don’t get to use an iPad at home, it’s very exciting for them to see it in action at school.

My kids are still young (5/3), and I know that soon enough they will be overwhelmingly exposed to all sorts of digitized fun. I also know that learning how to use whichever tool they need will take all of ten minutes, so I don’t feel like I’m stymieing their digital proficiency at all.  If it were up to me, they wouldn’t have access to computers in school until junior high.  But I think I’m an odd and lonely sort of social media luddite.

Kristin Wald, This Weblog is Unique

How do YOU feel about the rapid changes?  Let us know in the comment section below.

 

 

 

 

 

 

Twitter Party Wrap Up: Moms and Tech

Posted by ruckusholly on March 2nd, 2012

Did you know that in 2010, 88% of women purchased tech products as compared to 83% percent of men?  Yep, it’s a proven stat.

With this stat in mind, last night we gathered with dozens of amazing women on Twitter to talk about MOMS and TECH.  We were curious about the gadgets they’re using, how they’re using tech and how they’re balancing their usage, as well as their kids.

We also gathered four tech bloggers to moderate and guide us as we talk about two topics close to their hearts and professional lives.  They were:  Beckie Mostello from Tech Talk for Moms, Heidi Leder from Coast 2 Coast Mom, Jacqueline Cromwell from Nerd Family Blogs and Grace Duffy from Formerly Gracie.

What did we find out?  That moms are tech geeks.  They’re using iPads, iPhones, Mac Computers, Androids, Roku, HP Laptops, Apple TV, nooks and more.  When asked what gadgets they’re currently using, they had a lot to say:

Tracyparral: I use my desktop, laptop, iPad, and Samsung tablet, and on occasion my phone.

Graceduffy: I have an obscene number of tablets in my house.

CoziFamily:  I’m such an Apple geek: Macbook, iPad, iPhone are my main gadgets.

These tech savvy moms are online often but they balance their time when the kids are around.

C2C Mom: We’re always connected!

hippie_mom: Phones are to easy for mulit-tasking so always.

nikki2kids: too many hours, but I”m always connected to the internet.

techtalkformoms: most of the day, I try to turn off when kids get home from school.

ophelan83: My kid is a techbaby. I dont ever stop him from using it because its just part of his generation

There are lots of social media moms.  Women use it to connect to other moms, they use it for work, as well as pleasure, but are definitely more careful of their use of venting on social media.  There is also a clear love for Pinterest among women, as most at our party last night expressed their love for the new, extremely popular tool.

lilstylefile: Social Media is a creative outlet for us! We use Facebook, Twitter, Pinterest, Instagram on a daily basis!

IrishRed02: Yes! Its a sounding board for many facets of life: advice, questions, rants.

Women choose gadgets for functionality, not design.  They use apps to manage their busy lives, particularly calling out to Google Calendar, Cozi, Stickie Notes, Drop Box and Evernote.

And moms love educational apps. They had a lot to say about their importance:

secretskri_jail: educational apps are very important. that is what we try and find. educational yet fun

techtalkformoms: ebooks are another mode to help a struggling reader learn to read

CoziFamily:  Agree! Book apps, educational apps. I’ll let my kids spend way more time on that than just games

techtalkformoms: I think book apps r great, what ever it takes to get children reading!

@iPad_storytime: if I focus on the quality of tech use by my kid, it’s easier 2 set limits on quantity.

ophelan83: Super important! Education is our first priority in my home.

We couldn’t have enjoyed our discussion more and thank everyone for coming to our Moms & Tech Twitter Party.  We also send our congratulations to all the prize winners and thanks to our wonderful prize sponsors: Cozi, FashionPlaytes, The Digital Mom Handbook,Blue Sky Planners, Discovery Bay Games and My Little Pony.

It’s a wrap!

Message from Rick: What a Wild Year 2010 Was

Posted by ruckusholly on January 1st, 2011

by Rick Richter, CEO

1/1/2011

Today is a typical New Year’s Day here in Southern Connecticut. The snow is melting on the ground and it is strangely balmy and quiet. In this “Type A” community, it isn’t so often that we all kick back and relax. I think I like it.

Like a lot folks, I guess I’m also taking stock of last year, making a few resolutions (to eat more healthfully!) and rallying myself for the upcoming year. It promises to be a big one for our family and for Ruckus.

A little more than six months ago (hard to believe actually), I sat in a borrowed office with a loose idea of a plan. And I’m talking loose.  A month later, my friend and business partner, Jim Young, left his job to join “Ruckus”.  The sparkle in his eye when we discussed the idea helped to give me the confidence to put together a business plan and ask my friends and family to help us get going. Our friends and family helped in whatever way they could, often investing their hard earned savings and ofering important advice.

Soon after that, we advertised for interns to help us to continue to form the idea, and to our surprised over 500 college students applied for our 5 jobs. This amazing team designed our web site and put together our marketing plan. In August, we sent them all back to school although several will be returning this summer – my beautiful daughter among them.

Over the summer, my friends in the creative community offered to jump in and contribute projects, (including the important Rabbit Ears library) and several agents in the publishing community offered their support.

In September, two of my greatest and oldest friends  - Carolyn and Ellen – joined the company, giving up prospects for more lucrative jobs. Led by our publicist, Deborah Sloan, we officially launched with amazing press coverage including the Wall Street Journal. Two marketers and social media experts joined our staff – Holly and Allyson – and they have provided invaluable direction and effort.  A consummate southern gentleman, Will, joined our staff and brought his characteristic cheer and pragmatism to the office.  Towards the end of the year, my friends Bill and Jason joined, providing financial and creative guidance.

A lot of things surprised me this year. I was surprised by the dedication of our growing team. It hasn’t always been easy – our apps sometimes arrived late and there were times when we got a bit ahead of ourselves. Along with the praise, we took criticism from reviewers (helpful I might add). The competition got intense. Jim and I bickered from time to time over strategy, again constructive and necessary.  Quite frankly, we are all learning on the job. And we still are.

Our goal is to create a library of highly satisfying, entertaining and educational children’s apps and to make each app better than the last. In the first part of this year, we’ll make several announcements that will catapult the profile of Ruckus in the creative world. Again, we will do it with the help of our friends.

Let me invite you in 2011 to join us as a friend (if you are not already).  Help us spread the word. Tell us what you think about our apps so we might get better at what we do.

For those of you who have helped along the way, I don’t even know how to begin to thank you. The words are beyond what I can type here.

Wishing you a wonderful, healthy, happy and prosperous New Year,

Keeping a Child’s Learning and Growing in Balance

Posted by admin on October 26th, 2010

by Gale Pryor, Ruckus Media Contributing Writer

10/26/2010

What excites a two-year-old child? Peering at a line of ants marching down the sidewalk. A basin of soap bubbles. A fistful of mud. And, as any parent with an iPhone or iPad knows, mobile touch screen devices.

boy with iphoneToddlers and preschoolers are learning machines. Their eyes light up and fingers get busy when they come across any opportunity to see and do and hear something new, to practice and perfect their skills, to connect those synapses. Is it cause for concern, then, when a young child is as eager to play with a favorite app on mom’s iPhone as he is to stomp in a puddle or build with blocks? Do even the best apps and touch screen interfaces provide the same quality of learning fun as more traditional playthings?

Recently the New York Timesreported the popularity of iPhones among toddlers and their busy parents. The piece also reported a vague concern among child development experts about yet another electronic screen to distract children from essential hands-on playtime.  One expert wonders if a “fixation on the iPhone screen every time a child is out and about with parents will limit the child’s ability to experience the wider world”?

At Ruckus, we share that concern. We love watching our own kids explore the world with all their senses (especially when it involves mud). We love seeing their excitement when they make a discovery or master a skill. We want to provide our children with as many of those moments as possible in which they are enthralled, all eyes and fingers and synapses engaged. Sometimes those moments arrive in the middle of a mud puddle, and sometimes when they touch a screen and click on an app.

The world is changing, and the many ways kids learn along with it. A century ago, parents told their children stories at bedtime because they didn’t have libraries of picture books by Rosemary Wells, Jon Scieszka, Andrew Clements and other extraordinary talents. Today, parents and experts alike consider reading picture books—and lots of them—with young children essential to shaping lively, curious minds. At Ruckus, we’re keeping pace with a swiftly evolving world by bringing wonderful storytelling to mobile platforms, one we hope parents will enjoy alongside their children. The new devices finding their way into velveteen rabbit screenshotchildren’s hands simply open another door to engaging and enriching their minds.

Will iPhones, iPads and other devices “limit a child’s experience of the wider world”? That’s up to you, mom and dad. How do you keep your child’s learning and growing in balance? Select apps that truly enrich so that screen time is worthwhile. Give your child lots of time for other kinds of hands-on learning. Go lots of places. Talk about everything you see and do together. And don’t drop your iPhone in the mud.

So, we pose this question to you: How do you keep your child’s learning and growing in balance?   Please let us know in the comments section below!

Tech Savvy Family Travel

Posted by ruckusholly on October 6th, 2010

by Holly Fink, Ruckus Media Staff Marketing Specialist

10/6/2010

Read on for a chance to win a FREE download of one of our apps!

The other night I participated in a Traveling Mom Twitter party.  The topic was “Traveling with Electronics,” something I know a lot about.

Whenever we’re traveling and appear to be on a long plane ride or a fight seems to be brewing between the kids in the backseat, our iPhones seem to save the day.  There are so many applications that are stimulating and fun enough to distract my 5 and 7 year-old kids from having complete meltdowns when they are bored or having trouble sitting still while traveling, in a restaurant or anywhere they have to stay quiet for a long period of time.  The iPhone has saved us countless times, particularly on our trips abroad where the culture is much more quiet and civilized than the one we live in.

The challenge that bloggers discussed during this Twitter party was balancing electronic usage and family time.  @TippyToeMom tweeted “We have to be really organized and place limits on the electronics.” @mcontrol tweeted: “ As for balance- does balancing my latte while breastfeeding my daughter and sending e-mail count??”

At the end of the day, if our kids are going to play on our iPhones for extended periods of time, I’d prefer that the apps they are using are educational and thought-provoking, while fun at the same time.   As much as I enjoy the peace and quiet that comes from my kids tapping away on games, and I won’t stop them from playing them, I’d rather they sit and read stories.

I can’t wait to go on our next trip with Ruckus’classic stories downloaded into our iPhones…some of which my children have read, many they haven’t.    I want to be savvy about what my kids read, and I”ll be sure to make Ruckus apps a part of my trip planning.

How do you balance electronics and family time?  Tell us your thoughts in the comment section below and we’ll enter you to win a free download of one of our first five releases: The Velveteen Rabbit, Pecos Bill, Tom Thumb, Johnny Appleseed or John Henry.  The winner will be announced on Friday, October 15th, 2010 at noon.  Please be sure to leave your contact information (email or Twitter handle).

Message from Rick

Posted by allyson on September 20th, 2010

9/14/2010

What Ruckus Stands For

Words from Rick Richter, Founder and CEO

Our official launch last week has sent such a positive vibe through the office and throughout the industry. Kudos have come from friends around the world, and as much as I would like to take a deep breath and relax, we’ve got a long way to go to earn the trust of parents and to exceed the expectations of our talented authors, illustrators, actors, musicians and all those who have poured their heart and soul into their work with us. This company has been built around exceptional people with exceptional ideas so I’m calm, or at least as calm as an entrepreneur ever gets in the first days of a company. But starting a company is sort of the business version of the Olympics – even for fairly experienced business people like my partner Jim Young and myself. It takes immense dedication, long hours, true patience and bravery.

I came up with the idea for Ruckus when I looked around in restaurants and in doctor’s offices and saw moms and dads handing their iPhones to their children. It looked to me like this new medium was here to stay, and I wondered how to combine it with my years in book publishing and all of my talented friends in the industry. Creating digital, interactive storybook apps parents can trust seemed like a natural solution and voila! Ruckus Media Groupwas born. But it wasn’t until I had affirmation from parents themselves (Jim being one of them) that I had the nerve to start the ball rolling. The company is already blessed with many friends, and I’ve been astounded by those in my past who stood up to be counted with me. It feels so good.

Since early summer, Jim and I have looked to employ people that are smart, mission driven, and want to be involved with work that matters.  Our employees are students, moms, and entrepreneurs. On our first official day, I spoke to the staff to tell everyone what I thought Ruckus should stand for. We believe in mutual respect; we believe in trusting people to do their jobs as they trust us to do ours. We believe in working hard but in giving our employees their own span of control. Our employees often work remotely – from home with a baby in their lap, or their dorms, or on their living room couches, because I believe, in this digital age, people can be productive in that environment.

I also strongly believe in a work/life balance and even (this will surprise you) in turning the computer off for a time each week – a sort of digital Sabbath. Play the harmonica, talk a walk in the woods, visit with your mother. Unplug. When you plug back in, you’ll have lived in the world and appreciate what we do even more. I’m proud of the fact that we’ve created 14 full and part time jobs here in CT, and I hope with your help we can create many more.

As we launch our apps and grow our organization, the customer will always be our boss.  We need your feedback — be it positive or negative.  I want to know what you like, what you don’t like, what we can do better. We see Ruckus as a community of parents and caregivers that doesn’t end at our door.  We will listen.  We will respond. If you like what you see, and would like to volunteer to be part of our Digital Focus Groups and test the beta versions of our apps, please contact Allyson Kane on our staff at Allyson@ruckusmediagroup.com.

Thanks for your help in making a Ruckus.

With warm regards,

Rick Richter