Posts Tagged ‘the velveteen rabbit’

Black Friday Shopping to Support a Cause

Posted by ruckusholly on November 22nd, 2011

Ruckus Media St. Jude promotionThis Thanksgiving, we are giving back.  With EVERY Ruckus app sold, we are donating 100% of the net proceeds to the children of St. Jude Children’s Hospital®.  Not only can you get a head start on your holiday shopping  (apps do make great stocking stuffers!), but you will support a wonderful cause.  In addition, we are dropping the price of all our apps to $1.99 each.  It’s truly Black Friday Shopping to support a cause.

It’s the eighth annual Thanks and Giving campaign, a holiday campaign that asks shoppers to “Give thanks for the healthy kids in your life, and give to those who are not,” and we’re proud to be a partner to help make a difference in these children’s lives.

Beginning today and running over Black Friday and through Monday, November 28th, 2011, we  will donate to St. Jude 100% of the net proceeds ($1.39) of the company’s entire digital library including the iTunes bestseller MY LITTLE PONY: TWILIGHT SPARKLE, TEACHER FOR A DAY and Moms’ Choice award winner CHUCK AND FRIENDS: FRIENDS FOR THE LONG HAUL, both featuring beloved Hasbro characters; holiday Read-Play-and-Record-Along classics THE NIGHT BEFORE CHRISTMAS and THE VELEVETEEN RABBIT, both told by Meryl Streep; among many other interactive storybooks. You will be supporting the hospital’s lifesaving mission of finding cures and saving children with cancer and other deadly diseases.

To learn more about the Thanks and Giving campaign and its partners, please visit www.stjude.org or call 1-800-4STJUDE. To purchase Ruckus’ interactive storybooks for iOS mobile devices and help support this campaign during the holiday season, visit the Ruckus Media Group page at iTunes.

Happy shopping!

 

Buy an App, Help Save Lives

Posted by ruckusholly on November 15th, 2011

A few years ago, our CEO, Rick Richter, worked on a book at Simon & Schuster Books for Young Readers with Marlo Thomas titled Thanks and Giving.  It was a collection of stories, poems, and written music about helping others and appreciating what we have. He never forgot this project, and it gives our current partnership even more meaning.

We are working with St. Jude Children’s Research Hospital®, the hospital that Marlo Thomas’ father founded, this holiday season on the St. Jude Thanks and Giving campaign, a holiday program that asks shoppers to “Give thanks for the healthy kids in your life, and give to those who are not,” while shopping this holiday season.

Between now and December 31, we will donate 100% ($1.39) of the net proceeds of our classic Read-Play-and-Record Along Rabbit Ears interactive storybooks to the St. Jude cause. Buying an app will give you, the consumer, a dual purpose. For example, when you pick up a copy of The Velveteen Rabbit told by Meryl Streep, not only will you be providing quality story-telling to your child, but you will also be supporting the lifesaving work of finding cures and saving children with deadly diseases. Plus, for a limited time, all of our Rabbit Ears apps will be priced at $1.99.  Not only are our apps on sale, but you can feel good about making a donation to this important charity, knowing that $1.39 of each download goes to help save a child’s life.

The apps that are on sale include: Pecos Bill told by Robin Williams, The Velveteen Rabbit  and The Night Before Christmas told by Meryl Streep, John Henry told by Denzel Washington, Tom Thumb told by John Cleese, Goldilocks told by Meg Ryan, Johnny Appleseed told by Garrison Keillor, The Steadfast Tin Soldier told by Jeremy Irons and Three Little Bears told by Holly Hunter.  In addition we are releasing two NEW stories during this time period, as well, both launching today: Thumbelina told by Kelly McGillis and Paul Bunyan told by Jonathan Winters.

We are so honored to be amongst a prestigious group of partners teaming up with St. Jude during this fabulous, important campaign (check out the list here), and we hope that you head to  iTunes today to purchase our interactive storybooks.  To learn more about the St. Jude Thanks and Giving campaign or to make a donation, go to the St. Jude Children’s Research Hospital web site.

 

Submit a photo of your child playing with one of our apps and win a pre-loaded iTouch!

Posted by ruckusholly on March 1st, 2011

by Holly Rosen Fink, Ruckus Media Staff Marketing Consultant

03/01/2011

Child playing Ruckus app

What mom or dad wouldn’t want to see their child featured on a web site?  Now you have the opportunity.  Enter the Ruckus Media photo contest featuring your own children!  We’ll put your photo directly on our web site as part of a slide show where it will be placed amongst the other winners.

All entries automatically qualified to win the Grand Prize:  a a pre-loaded iTouch  featuring 15 apps from the Ruckus library, including our critically acclaimed A Present for Milo, Andrew Answersand all the Rabbit Ears titles, including The Velveteen Rabbit told by Meryl Streep and Goldilocks told by Meg Ryan, among others.

We‘ll be posting the photos on our web site as the photos are received.  Submit your entry from March 1st, 2011 through March 15th, 2011 at midnight.  The grand prize winner will be chosen randomly.

You must read the following rules, terms and conditions before submitting any photos:

  • The contest is open to participants in the U.S. only.
  • You must be at least 18 years-old to enter.
  • Photo captions must accompany all submissions, and should include the subject of the image and the name of the child.
  • You grant Ruckus Media a nonexclusive right, in perpetuity, to:

 

-          Publish the images on the Ruckus Media web site (www.ruckusmediagroup.com).

-          Use, in connection with the Photo Contest, your full name promotions.

-          Keep the files provided, and to archive the images on CD or in other electronic                    forms, so that your photos can be properly credited.

-          Use in all social media that Ruckus Media utilizes.

So how do you qualify for the grand prize? To be included in the drawing for a new pre-loaded iTouch, you must do the following:

  • Sign up for the RSS feed on ruckusmediagroup.com and submit a photo of your child using one of our apps (on an I.O.S. device such as iTouch, iPhone or iPad).
  • Send it to us directly atphotocontest@ruckusmediagroup.com.
  • Include  photo, name, email address and contact phone number with your entry.
  • You may enter more than once.
  • In addition to emailing, leave a comment below, telling us who will be getting the iTouch should you win.
  • For a second entry, you may follow us on Twitter and then tweet about this contest with a link back to this page. Or, you can copy and tweet the followin “Enter to win a pre-loaded iTouch with Ruckus apps from @Ruckusmedia http://bit.ly/gmNEBk”.
  • Make sure to leave a second comment with a link to your tweet, or it won’t count.
  • Join our Facebook page and let us know in the comments below.

 

So, there are a number of ways you can win!  This contest will close at midnight on Tuesday, March 15th and the winner will be chosen randomly.  The winner will have 24 hours to accept the prize.

So, good luck and get your camera out!  We can’t wait to see what pictures come!

The Envelope Please….

Posted by ruckusholly on January 4th, 2011

by Holly Fink, Ruckus Media Staff Marketing Specialist

01/04/2010

We’re feeling like proud parents as three Ruckus Media story apps have been named Finalists for the 2010 Best App Ever Awards. Three!  Particularly exciting as our first apps released just about two months ago!.

The nominees are:

A Present for Milo: Finalist in the Best eBook App (iPad division).

 Andrew Answers and The Velveteen Rabbit:  Finalists  for Best Kid’s Apps (both iPhone/IPad divisions).

Total number of nominations:  87,000

Total finalists per category:  10!

The winners will be announced at the 2011 Macworld Expo (January 26th29th) in San Francisco.  As you can imagine, we’d love to win.

 

Here is where you, as Ruckus fans, can help.  Voting is open now through January 25th, and you can vote daily to help us get big numbers:

To vote for A Present for Milo (iPad division), go to:http://bestappever.com/v/book/A/405288824.

To vote for Andrew Answers (iPad division), go to http://bestappever.com/v/ekda/A/406162881

To vote for Andrew Answers (iPhone/iPod division), go to http://bestappever.com/v/ekda/O/406162881.

To vote for The Velveteen Rabbit (iPad division), go to: http://bestappever.com/v/ekda/A/395279598.

To vote for The Velveteen Rabbit (iPhone/iPod division), go to http://bestappever.com/v/ekda/O/395279598.

 

Vote! Think of this as the app world’s Oscars – you might just get thanked in our acceptance speech.

Ruckus Apps Keep Us All Close to Home

Posted by allyson on December 23rd, 2010

12/23/2010

by Allyson Kane, Ruckus Media Staff Marketing Specialist

With the end of the holiday season upon us, it’ll be time for my parents, in true snow-bird form, to fly south for the winter.  With two small children who’s eyes light up at the sight of their beloved Gemma and Papa, I’m already prepared to answer questions of why we can’t see them right away.  I also have a little plan in my back pocket.

After our Christmas dinner, my Mom will tuck my girls in and read them their favorite Ruckus storybook app, The Velveteen Rabbit.  With the Read and Record feature, her voice will be digitally saved for my kids to replay over the next few months.  The girls will feel that much closer to her by hearing her voice each night though the miles separate us.

All of our Rabbit Ears apps (even our FREE (lite) versions) come with a Read and Record version that allows you to personalize a reading experience with your voice or a voice of a loved one.  Saying good-bye is tough on the little ones (and even on us).  The comfort that could be brought to them by having a grandparent, or even a traveling mom or dad read them a story every night even when they aren’t there is something they’ll remember forever.

View our Rabbit Ears apps and other fun, interactive storybooks apps by Ruckus Media on iTunes here. Be sure to tell folks you know about the read and record feature – their kids will be so happy you did.

Another Holiday Gift from Us to You

Posted by ruckusholly on December 19th, 2010

by Holly Fink, Ruckus Media Staff Marketing Specialist

12/19/2010

A bit of big Ruckus news this weekend: we released free “lite” versions of The Night Before Christmas, narrated by Meryl Streep, Pecos Bill, narrated by Robin Williams, and The Velveteen Rabbit, also narrated by Streep, on iTunes.

As relayed by Jim Young, our CEO, in our press release, “We want to offer families the opportunity to download a few beloved children’s stories that they can sync with Apple device gifts. Instead of giving a blank slate, they can, in turn, be giving gifts pre-loaded with the beginnings of an award-winning digital storybook library.”

Having the stories available without video footage, this will allow you and your family to read the classic stories and record your own or loved one’s voice for personalized storytelling.  Our new lite versions make traveling lighter on the bag and the wallet, plus they’re easy to preload for gifts and travel.

Upgrades to the full feature apps, which feature the videos, are available for $0.99 on iTunes. For a complete list of what we have to offer in our library, go to our Apps page, and get preloading.  Don’t forget to let your friends know, too.

Weekly Ruckus Round-Up

Posted by ruckusholly on December 3rd, 2010

by Holly Fink, Ruckus Media Staff Marketing Specialist

12/03/2010

 

Here we are, one week post-Thanksgiving, but still giving thanks:  in fact, big thanks to all of you who spread the word about and downloaded our “freemium” offer of both The Night Before Christmasand The Velveteen Rabbit, and we couldn’t be happier with the results.  We’re thrilled that tens of thousands of you were able to sample these apps.  Our Twitter feed was buzzing.  Here are a few examples of the great tweets:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

In Rabbit Ears news, The Steadfast Tin Soldier is now available in the iTunes store.  Narrated

by Jeremy Irons, illustrated by David Jorgensen and with music by Mark Isham, this is the adventures of the tin soldier and Hans Christian Andersen’s original—and personal favorite—story.  Other Rabbit Ears classic stories coming down the pipeline this month include Goldilocks and the Three Bears narrated by Meg Ryan, The Three Little Bears narrated by Holly Hunter, Thumbelina narrated by Kelly McGillis and Paul Bunyan narrated by Jonathan Winters.

On another note, our CEO, Rick Richter, is joining a panel on Children’s Publishing in the Digital Age next week, as part of the Digital Book World Conference. He’ll be talking about the growing market for apps, as well as new opportunities in the children’s publishing space with his peers, Susan Katz from Harper Collins and Kate Wilson of Nosy Crow. Get the details here and tune in.  It will be webcast live on Tuesday, December 7th at 1pm EST/10am PST.

As we gear up for the holidays, we are getting ready for the release of our two first original apps, A Present for Milo, set to launch on December 8th, and Andrew Answers which will follow shortly after. Both are tap interactive and are great tools for encouraging literacy with our pre-reader audience.  We will be revealing screen shots and more information in the next few days as we prepare for the app’s  launch.

For our Twitter friends, a special Friday treat: take a peek at our tweets under the hashtag #appfriday. We’ll be giving away 10 free apps from our ever-growing library.

So, on we go! Have a wonderful weekend.

Jill’s Corner: A Guest Post By Sunday from Adventures in Extreme Parenting

Posted by admin on December 1st, 2010

by Jill Smokler of Scary Mommy, Ruckus Media Contributing Writer

12/01/2010

Adventures in Extreme Parenthood

Today, I’m excited to introduce you to a friend of mine and my hero in all things parenting, Sunday Stilwell.  Sunday blogs at Adventures in Extreme Parenthoodabout raising two autistic boys while maintaining a sense of humor and (some amount of) sanity.  She is the sort of parent you wish every special needs kid had.  Hers are truly blessed…

Parenting The Trouble Brothers (Sam age 7 and Noah age 5) is very much like raising typical kids (or so I have been told) with one large exception.

My boys are autistic.  Both fall on the severe end of the autism spectrum and while they share a diagnosis their similarities end there.

Sam is mostly verbal and can request an item he needs or wants.  He adores loud music and is often found banging rhythmically on any object within his grasp.  He especially loves the sound of metal or wood objects. Sam is my whiz kid.  He taught himself to read at the age of 2 (which was long before he was talking) and at age 4 he taught himself to navigate the computer and locate his favorite websites and learning games.

Noah, on the other hand, can ask for a cookie or drink but is otherwise non-verbal.  He spends much of his day scripting lines from his favorite TV shows and books out loud to himself and can entertain himself for hours at a time with his foam letters which he uses to spell words and phrases on his bedroom floor.  Much of the time Noah appears to be in his own little world.  I am thankful it appears to be a happy world for the most part.

However, the boys are not complete opposites.  There is one item they both love with a fervent joy that is palpable…..Mommy’s iPhone,

I have had to resort to keeping my smart phone on top of the refrigerator behind the baby gate that restricts the boys entry into our kitchen in hope of merely slowing them down in their attempt to snatch it.  Typically I can hear one (or both) of them trying to scale the baby gate and thwart their plans before they are successful.

However, at certain times the iPhone is theirs to enjoy.  When we are waiting for the school bus the boys are allowed to play with the phone and choose the games or videos they want to watch.  Recently both Trouble Brothers have developed a love for Ruckus Mobile Media Group’s digital storybooks.  Both were enthralled with the first book, Pecos Bill, and Robin Williams’ humorous voice and antics.  Sam especially loved replaying his favorite parts by a simple flick of the finger.

Just this week I downloaded Twas The Night Before Christmas and instead of playing the boys the narrated version by Meryl Streep I recorded my own voice telling the story.  Talk about making a HUGE difference in the boys’ attention span!  Both looked at me when they heard the first words as if they were thinking, “How did Mommy get in that story?”  I can’t tell you what a big deal that was to me.  To see their faces and the recognition of my voice.

I have beautiful memories of my mother reading me stories when I was a child. Our favorites were The Velveteen Rabbit and Tikki Tikki Tembo (which I hope someday Ruckus will include as well!).  In this day of digital immersion and our children spending more and more time at the computer, playing video games, or watching TV it is nice to know that a company like Ruckus has brought together the best of both worlds in a mobile app that keeps the love of storytelling alive.

The Night Before Christmas AND The Velveteen Rabbit FREE 11/25-11/29

Posted by ruckusholly on November 24th, 2010

Thanksgiving Promotion

From Our Family to Yours

Posted by admin on November 24th, 2010

by Holly Fink, Ruckus Media Staff Marketing Specialist

11/24/2010

Velveteen Rabbit on iPhone

We’re just one day away from our BIG Thanksgiving promotion and we can now reveal the exciting details.

As a token of our appreciation and a treat for the upcoming holiday season, we are giving a gift from our family to yours, as well as to your readers – a FREE download of the classic story, The Velveteen Rabbit, narrated by Meryl Streep, with music by George Winston and illustrated by Dave Jorgensen.  It can be downloaded onto the iPhone, iTouch or iPad.  You get to choose which version you want in the Apple iTunes App Store.

The promo will run Thanksgiving Day, November 25th, through Monday, November 29th.  During that time, you and your readers will be able to download – FOR FREE — The Velveteen Rabbit through the Apple’s iTunes App Store.   Think of it as a little Meryl Streep gift from us!

No child should miss this classic story of a toy, stuffed rabbit and his quest to become real through the love of his owner.  Digital story-telling also provides a great method for documenting a child’s reading ability and fluency and will give a child a quality experience at each stage of their childhood.  The Play-Read-and-Record-Along application draws from the award-winning Rabbit Ears Library and includes a classic video, readable text story and the ability to record voices for personalized storytelling, and it’s all a part of The Velveteen Rabbit, as well as our other apps.

Here’s to easy, entertaining travels for you and your family this Thanksgiving from all of us at Ruckus.